Home Portfolio
Internet Research | India SEO Company | SEOgence PDF Print E-mail
Written by Administrator   
Thursday, 12 October 2006 09:26
Research on the Internet is primarily done for business purposes and to discover, interpret or develop products, processes or systems for the advancement of businesses, both horizontally and vertically. The motives of Internet Research at SEOgence are:
  1. Landing Page Design
  2. Landing Page Optimization
  3. Product Design
  4. Product Optimization
  5. Service Design
  6. Service Optimization
  7. Website Design
  8. Website Optimization
The Internet Research meets the motives of Marketing Research and is done basically on two markets - the end consumers or businesses. The end consumers research is Consumer Market Research and research on businesses is Business-To-Business (b2b) Market Research.

Some of the methods deployed in Internet Research are:
  1. A/B Testing
    To find out the better version out of two versions of content, product or design. Usually done for banner ads, email flyers and landing pages.
  2. Appreciative Inquiry
  3. Case Studies
  4. Focus Groups
  5. Forums
  6. Interviews
    To find the views of critics and dissatisfied customers on a product or website. Usually done to find out users' or participants' experiences.
  7. Listening
  8. Multivariate Testing
    To find out the better product offered or component of a website. In simplest form its numerous A/B tests being performed on a page at the same time.
  9. Polls
    To find users' views or opinions on a certain topic or product. Usually done on a specific region to find out the inclination of a mass towards a product or topic.
  10. Questionnaires
  11. Surveys

Techniques such as Advertising/ Paid Advertising, Email Marketing and Pay Per Click are extensively used to gather data using the above methods. The data gathered upon by the above mentioned methods is finally analyzed, interpreted using scientific methods and then results are reported for Product, Service, Landing Page or Website design or optimization.

The thus suggested results or improvements is Neutral Point Of View of SEOgence which is the basic ingredient for a product or website design/ optimization.

 

* The above mentioned service is different from the research done by individuals in search of some specific information or on some specific topic. Research on the internet is also done using resources such as Wikipedia and Google which don't fall in the scope of this service.

Last Updated ( Friday, 23 January 2009 10:25 )
 

Polls

Joomla! is used for?
 

Who's Online

We have 1 guest online

Advertisement

Featured Links:
Joomla!
Joomla! The most popular and widely used Open Source CMS Project in the world.
JoomlaCode
JoomlaCode, development and distribution made easy.
Joomla! Extensions
Joomla! Components, Modules, Plugins and Languages by the bucket load.
Joomla! Shop
For all your Joomla! merchandise.